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Drive True
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Did anyone read the article in the latest Drive magazine that talked about Driver's training for sales associates? Cool deal! Glad to see they're educating their sales reps with not only the specs and details of the car, but also put them behind the wheel...wish they had done that with the reps at the Petersen Preview back in January...
 

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yeah. that was a good read. some favorite/notable lines:

"Tom Caracciolo...note that this is one of those rare times when the customer...knows more...than subaru sales consultants."

"The sales consultant not only has to be an expert on the product, but also has to let the buyer know just how much performance the car has. Subaru can't have buyers uninformed of the responsibility they have with this very potent automobile."

"...fanatical WRX STi buyers want undriven cars."

"The chassis is so stiff that is doesn't need the strut-tower brace used in other performance cars."

i think our goal as a forum should be to get mentioned in Drive!
 

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If you get a chance, go down to your local Subaru dealership and ask the sales people if they have any of the video tapes around. All the South East dealerships were sent up to a track outside of Pittsburg, PA. Each of them brough back an in-car video from their ride. They got one drive themselves and then one with a professional driver.
 
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